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Philanthropy is about to become instantaneous.
Get ready nonprofits. Instagram is rolling out clickable ad functionality.
This new iteration allows you to link to your site or add a donate button along with the ad photo. Previously, user interface and interaction required Instagram followers to go back to your profile to link to your page. For now, the roll-out is limited to a few select companies that are working with Instagram to analyze user experience. So, get your awareness campaigns ready to launch. All of Instagram’s ad functionality will be available soon.
Reblogged this on Sharyn Eles: Better Business, Better Lives.
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